A purchase manager in Gurgaon or Delhi often finds a new supplier on Google. Before sending an enquiry, that person opens your website and decides in less than a minute: "Is this a real, capable company?" This checklist helps manufacturers in Bhiwadi, Tapukara, Dharuhera, Rewari and Faridabad pass that test.
The 12-point checklist
1. A clear home page headline
Say what you make and for whom. Example: "Precision sheet-metal parts for auto and electronics buyers."
2. Your products with specifications
List each product with size, material, finish and typical uses. Buyers want details, not slogans.
3. Real photos of your plant and products
Show machines, production lines and finished goods. Real photos build more trust than stock images.
4. Certifications and quality checks
Add your certificates, test methods and inspection steps. Explain them in plain language.
5. Capacity and lead time
Tell buyers how much you can make and how fast you can deliver.
6. Customer types or industries served
Name the industries you serve, such as automotive, electronics or construction. Only name clients if you have their permission.
7. A request-a-quote form on every product page
Keep the form short: name, company, phone, product and quantity.
8. Visible phone and WhatsApp buttons
Procurement teams often prefer a quick call or message. Put both buttons at the top and bottom of every page.
9. An "About us" page with real people
Show your story, location and leadership. Buyers trust businesses with faces.
10. Fast loading on mobile
Many buyers check suppliers from a phone. Compress photos and keep pages light.
11. A Google Business Profile that matches your website
Use the same name, address and phone number everywhere. Read our Google Business Profile guide.
12. A clear English version for export buyers
Write simple, correct English. Add shipping, packaging and payment information if you export.
Mistakes to avoid
- A PDF-only catalogue. Google cannot read it well, and phones struggle with large files.
- Stock photos of factories. Buyers spot them quickly.
- No contact details on the home page. Make enquiry effortless.
- Old content. Update products, certificates and photos at least twice a year.
Where marketplaces fit
Marketplaces send enquiries, but they also show your competitors next to you. A website and Google profile bring buyers directly to you. You can use both. Over time, many manufacturers prefer to grow their own channel.
How Coding Wala helps
We build manufacturer and industrial websites with catalogues, quote forms and capability pages. We also run Google Search ads for the exact products you make. We serve Bhiwadi, Tapukara, Dharuhera, Rewari and Faridabad.
Frequently asked questions
How many pages should a manufacturer's website have?
Start with a home page, about page, product pages, capability page and contact page. Add more as you grow.
Do I need a blog?
A blog helps if you want to answer buyer questions and rank for more keywords. It is not required on day one.
Can a website help me find export buyers?
A clear English website helps overseas buyers trust you. Export results also depend on your pricing, quality and outreach.
Should I show prices online?
Many manufacturers show "request a quote" instead of fixed prices. Choose what suits your business.